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WEB
Home Case Archive by Category "WEB"

Category: WEB

WEB

E-cigarette Company

Service| Website Development

Client Background:
The client is an enterprise specializing in the R&D, production, and sales of high-end e-cigarette. It is committed to providing e-cigarette users around the world with products that combine a sense of technology and experience. With core advantages such as multi-flavor switching, ultra-long battery life, and 0.02-second instant startup, the client’s products are sold in multiple international markets with the goal of becoming a global leader in premium e-cigarette experiences.
 
Challenges:
Fierce Market Competition and Differentiation Needs: The e-cigarette industry is highly saturated, with many similar brands. The client needed to highlight its unique product features—multi-flavor switching, ultra-long battery life, and intelligent mode adjustment—to stand out.
Global Market Adaptation: Targeting consumers worldwide meant addressing diverse regional preferences, usage habits, and compliance requirements. The website had to balance multi-scenario product presentations with region-specific information delivery.
Tight Launch Window: Given the rapid iteration of e-cigarette products, the website had to be developed and launched alongside new product rollouts to capture timely market opportunities.
 
Solutions:
 
Strategic Content Development:
The RAG SEO team identified and refined the client’s core product advantages and user pain points, completing material integration and content system development within three months.
 
Premium Visual and Functional Design:

  • Brand Identity Alignment: A sleek, technology-driven interface was created using dark backgrounds accented with vibrant product colors (e.g., ice blue, cherry red), highlighting product curves and interactive details such as curved screens and breathing light effects.
  • Experience-Centric Presentation: High-definition, multi-angle product images and dynamic demos (e.g., rotating flavor switching) were applied. Technical specifications like “0.02-second startup” and “ultra-long battery life” were translated into user-friendly messages such as “instant smoking response” and “no frequent replacements.”
  • Mobile-First Optimization: To accommodate global users, page speed was optimized (LCP ≤ 2.5s), navigation was streamlined, and functions like flavor filtering and product comparison were made accessible in one click across different network conditions.
Results:
 
Enhanced Product Communication and User Engagement:
The website effectively conveyed the unique advantages of the products, resulting in a 40% increase in user stay time. Clear product classification and focused display of technical features, such as "multi-flavor switching" and "ultra-long battery life," significantly boosted user awareness. The average stay time on core product pages rose from 1 minute 20 seconds to 2 minutes 8 seconds, and the click-through rate on product detail pages increased by 35%.
Exceptional Global Inquiry and Conversion Outcomes:
In collaboration with the product launch campaign, the website generated potential customer inquiries worth approximately 18 million yuan within six months. Furthermore, the order conversion rate in key markets (Europe, America, Southeast Asia) saw a 28% increase.
Simultaneous Growth in Brand Awareness and Team Capability:
The website became the cornerstone of the client's global brand presence, reinforcing the "technology + experience" positioning in the high-end e-cigarette market. Additionally, through collaboration with website operations, the client’s team gained a deep understanding of diverse global markets, and built a foreign trade team capable of cross-regional product explanations and inquiry follow-up, setting a strong foundation for future market expansion.

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ragseo September 15, 2025 0 Comments
WEB

Solution Integration Company

Service| Website Development

Client Background:
The client is a network and communication solution integrator specializing in intelligent marketing. It is committed to providing professional intelligent marketing solutions for various industries to help enterprises improve marketing efficiency.

 

Challenges:
The intelligent marketing industry is highly competitive. To stand out, the client needed a high-quality website capable of attracting potential customers and showcasing its advantages. Moreover, it is necessary to efficiently organize and integrate the company's existing materials, create a content system that conforms to the characteristics of intelligent marketing business and can clearly convey the company's advantages, and complete the website development quickly to seize market opportunities.

 

Solutions:
Website Content Sorting: Within only three months, the RAG SEO team reviewed, organized, and optimized the client’s materials. A content system was established with a focus on “industry solutions” and “technical scenario solutions,” highlighting the company’s core strengths in intelligent marketing.

Customized Website Design: A professional, concise, and technology-driven interface was created to clearly present intelligent marketing services, competitive advantages, and successful case studies. This ensured accurate communication of the client’s expertise and service value in the intelligent marketing field.

 

Results:
Within six months of the website’s launch and supporting advertising campaigns, the client received potential customer inquiries valued at approximately RMB 20 million. In parallel, the company developed a relatively mature foreign trade customer service and sales team, laying a solid foundation for future business expansion in intelligent marketing.

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ragseo September 15, 2025 0 Comments
WEB

Mining Equipment Company

Service| Website Development

Client Background:

The client is a joint-stock high-tech enterprise specializing in the production and sales of mining equipment, with a focus on providing “overall concentrator services”. Its business scope covers design and R&D, mechanical manufacturing, equipment procurement, management services, mine operation, mine material procurement management, and industry resource integration.
 
Challenges:

Displaying Complex Business: The client’s operations span design and R&D, equipment manufacturing, and EPC projects. These diverse offerings needed to be presented clearly and systematically on the website to help potential customers quickly understand and select services.

Meeting Global User Needs: As a global service provider, the website needed to cater to the browsing habits and language requirements of international users, offering multilingual versions to ensure that information is accessible worldwide.

Enhancing Website Performance: The website had to load quickly and operate smoothly across different network environments and devices, delivering an optimized user experience and reducing the risk of customer loss due to performance issues.
 
Solutions: 

Customized Website Design: A tailor-made website was developed to align with the client’s brand image and business characteristics. The interface was designed to be professional, modern, and technologically advanced, showcasing the company’s strength and credibility. The website structure was strategically planned, dividing into sections such as homepage, company introduction, product center, solutions, project cases, news center, service support, and contact us — making it easy for users to find the information they need.

Multilingual Version Support: To meet global customer demands, multilingual versions were implemented in English, Spanish, French, Arabic, and other languages. A professional translation team ensured accuracy and compliance with industry terminology standards, enabling effective communication with diverse international audiences.

Optimization of Product and Service Display: Various mining equipment was displayed in detail in the product center, with high - definition pictures, detailed parameters, application scenarios, and video introductions to help users fully understand the products. For complex services such as overall concentrator services and EPC projects, the service process, advantages, and successful cases were elaborated in the solutions section to demonstrate the company's strength and experience.

Website Performance Optimization: Advanced technologies and optimization strategies were applied to enhance website performance, such as code optimization, image compression, and CDN acceleration, which significantly shortened the website loading time. Multiple rounds of compatibility testing ensured smooth functionality and consistent display across PCs, tablets, smartphones, and other devices.
 
Results:

Over six years, the client has transformed from a mineral processing machinery manufacturer to a mineral processing EPC service provider, with sales increasing nearly tenfold.

Rich graphic and video content has enabled the client to maintain a significant advantage in digital marketing models such as SEM, SEO, and SNS for a long time.

The client has accumulated more than one million fans on Facebook, becoming the most-followed company in the mining machinery industry and gaining huge brand benefits.

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ragseo September 15, 2025 0 Comments
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